英语翻译Ad Marketplace,compared to all other scenarios,is the mo
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英语翻译
Ad Marketplace,compared to all other scenarios,is the most disruptive.Significant change in back-end systems and consumer facing marketing enable new entrants to emerge across the value chain.In this scenario,consumers reject traditional advertising and instead choose their preferred ad types as part of self-programming their media choices.The user-generated and peer-delivered content trend explodes,and consumers become much more involved in ad development and buzz/viral distribution of brand information.Further,back-end players revamp the process behind the scenes.Because this scenario involves a truly open,dynamic exchange,virtually any advertiser can reach any individual consumer across any advertising platform – as long as the advertising is relevant and appealing.
Ad Marketplace,compared to all other scenarios,is the most disruptive.Significant change in back-end systems and consumer facing marketing enable new entrants to emerge across the value chain.In this scenario,consumers reject traditional advertising and instead choose their preferred ad types as part of self-programming their media choices.The user-generated and peer-delivered content trend explodes,and consumers become much more involved in ad development and buzz/viral distribution of brand information.Further,back-end players revamp the process behind the scenes.Because this scenario involves a truly open,dynamic exchange,virtually any advertiser can reach any individual consumer across any advertising platform – as long as the advertising is relevant and appealing.
广告市场,比所有其他情况下,是最具破坏性.重要的后端系统和消费市场的变化使新进入者面临着出现在整个价值链.在这种情况下,消费者拒绝为自编程的一部分,而不是传统的广告和他们喜爱的广告类型选择他们的媒体选择.用户生成和同行提供的内容爆炸的趋势,消费者变得更加发展和巴兹在广告品牌信息/病毒的分布有关.此外,后端球员重整幕后过程.因为这个方案涉及一个真正开放的,动态的交流,几乎任何广告客户可以达成任何跨越任何个别消费者的广告平台 - 只要广告的相关性和吸引力.
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