英语翻译The first Starbucks coffee shop opened in 1971 in downto
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英语翻译
The first Starbucks coffee shop opened in 1971 in downtown Seattle,Washington,in the United States.It was a small coffee shop that roasted its own coffee beans.The coffee shop’s business did well,and by 1981 there were three more Starbucks stores in Seattle.
Things really began to change for the company in 1981.That year,Howard Schultz met the three men who ran(经营) Starbucks.Schultz worked in New York for a company that made kitchen equipment.He noticed that Starbucks ordered a large number of special coffee makers.and he was curious about the company.Schultz went to Seattle to see what Starbucks did,and he liked what he saw.He wanted to become part of the company.In 1982,the original(原先的)Starbucks owners hired Schultz as the company’s head of marketing.
In 1983,Schultz travelled to Italy.The unique atmosphere of the coffee bars there caught his eye.To Schultz,it seemed that Italians spent their daily lives in three places:home,work,and coffee bars.His experience in Italy gave Schultz a new idea for Starbucks back in Seattle.
Schultz created an atmosphere for Starbucks coffee shops that was comfortable,and customers everywhere seemed to like it.Between 1987 and 1992,Starbucks opened 150 new stores—and that was only the beginning.In fact,by the year 2000,three new Starbucks stores opened somewhere around the world every day!
Today,Starbucks has thousands of stores,including stores in twenty-six countries.One thing that helps make Starbucks succeed in cities outside the United States is the way Starbucks works with local stores and restaurants.By working together with a store already in the city,Starbucks gets an understanding of customers in the city.This understanding helps Starbucks open stores in the right locations for their customers.
The first Starbucks coffee shop opened in 1971 in downtown Seattle,Washington,in the United States.It was a small coffee shop that roasted its own coffee beans.The coffee shop’s business did well,and by 1981 there were three more Starbucks stores in Seattle.
Things really began to change for the company in 1981.That year,Howard Schultz met the three men who ran(经营) Starbucks.Schultz worked in New York for a company that made kitchen equipment.He noticed that Starbucks ordered a large number of special coffee makers.and he was curious about the company.Schultz went to Seattle to see what Starbucks did,and he liked what he saw.He wanted to become part of the company.In 1982,the original(原先的)Starbucks owners hired Schultz as the company’s head of marketing.
In 1983,Schultz travelled to Italy.The unique atmosphere of the coffee bars there caught his eye.To Schultz,it seemed that Italians spent their daily lives in three places:home,work,and coffee bars.His experience in Italy gave Schultz a new idea for Starbucks back in Seattle.
Schultz created an atmosphere for Starbucks coffee shops that was comfortable,and customers everywhere seemed to like it.Between 1987 and 1992,Starbucks opened 150 new stores—and that was only the beginning.In fact,by the year 2000,three new Starbucks stores opened somewhere around the world every day!
Today,Starbucks has thousands of stores,including stores in twenty-six countries.One thing that helps make Starbucks succeed in cities outside the United States is the way Starbucks works with local stores and restaurants.By working together with a store already in the city,Starbucks gets an understanding of customers in the city.This understanding helps Starbucks open stores in the right locations for their customers.
第一家星巴克咖啡屋是在1971年的美国华盛顿的西雅图街.他是一家小的咖啡店并且自己烘烤咖啡豆.这个咖啡店的生意很好,因此到1981年为止,在西雅图已经有4家星巴克咖啡店了.
这个公司真正开始改变是在1981年.那一年,霍华德.舒尔兹会见了三个经营星巴克的商人,舒尔兹在纽约一家生产厨房用具的公司工作.他注意到星巴克订购了一大批的特殊咖啡壶.并且他对这家公司很好奇.舒尔兹到西雅图看看星巴克到底是怎样的,他很喜欢他所见到的.他想要成为这家公司的一份子.1982年,原先的星巴克拥有者雇佣舒尔兹作为市场部经理.
1983年,舒尔兹到意大利旅游.哪里咖啡店的独特的氛围吸引了他.对舒尔兹来说,意大利人每天的生活都徘徊于三个地方,家,工作室以及咖啡厅,在意大利的经历给了舒尔兹关于回到西雅图开星巴克一个全新的想法.
舒尔兹在星巴克咖啡厅创造了一种舒适的氛围,消费者们都很喜欢这种氛围.在1987到1992年间,星巴克开了150家分店,但那仅仅是个开始.实际上,到了2000年,在世界的各个地方平均每天都有三家新的分店产生.现在,星巴克已经有了上千家的分店,分布在26个国家.在美国远离城市的地方,星巴克能够进入城市获得成功的一个原因就是和当地的市场和饭店合作.通过和在城市里的一个超市合作,消费者们对星巴克都有一个初步的了解.这种了解帮助星巴克为消费者开设分店在合适的位置.
这个公司真正开始改变是在1981年.那一年,霍华德.舒尔兹会见了三个经营星巴克的商人,舒尔兹在纽约一家生产厨房用具的公司工作.他注意到星巴克订购了一大批的特殊咖啡壶.并且他对这家公司很好奇.舒尔兹到西雅图看看星巴克到底是怎样的,他很喜欢他所见到的.他想要成为这家公司的一份子.1982年,原先的星巴克拥有者雇佣舒尔兹作为市场部经理.
1983年,舒尔兹到意大利旅游.哪里咖啡店的独特的氛围吸引了他.对舒尔兹来说,意大利人每天的生活都徘徊于三个地方,家,工作室以及咖啡厅,在意大利的经历给了舒尔兹关于回到西雅图开星巴克一个全新的想法.
舒尔兹在星巴克咖啡厅创造了一种舒适的氛围,消费者们都很喜欢这种氛围.在1987到1992年间,星巴克开了150家分店,但那仅仅是个开始.实际上,到了2000年,在世界的各个地方平均每天都有三家新的分店产生.现在,星巴克已经有了上千家的分店,分布在26个国家.在美国远离城市的地方,星巴克能够进入城市获得成功的一个原因就是和当地的市场和饭店合作.通过和在城市里的一个超市合作,消费者们对星巴克都有一个初步的了解.这种了解帮助星巴克为消费者开设分店在合适的位置.
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