英语翻译这篇《浅谈微笑服务的重要性》不用逐句翻译,意思对即可,不要机翻～全部都是机翻的啊，烂透了

英语翻译
这篇《浅谈微笑服务的重要性》
不用逐句翻译,意思对即可,不要机翻～
全部都是机翻的啊，烂透了

The significance of smiling service
Under the situation that consumers know how to maintain their self-interests, the requirement of being respected, the increasing competition, the embodiment of good, standard and humanization services "smiling service", more and more attention to people, so "smile service" is a high value-added, are considered to have a certain level of service norms. Do not smile is the universal language of translation, which convey a warm, friendly, enjoyable information. Smile does not look hard, but it can generate endless charm, the beneficiaries to become rich, and giving those who remain poor, it is a very brief period, but often leave a lasting memory. The significant points of smiling service are:
1. Smiling service can bring excellent primacy effect
The primacy effect,also known as the first impression is the course of the first contacts between the initial impression formation. It has the characteristics of a pre-emptive strike on future exchanges between the two sides have a greater impact. In the service reception process, the performance of first impression for guests, service personnel through the instruments, speech, behavior observation, etc. The feeling of the registration form. Although the first impression is a short-term, and even the formation of transient, but it affects not only the psychological activities of the guests, and the impact on service contacts, and sometimes the impact of service work can proceed smoothly. Once the guests on the service personnel had a negative first impression, it is necessary to change it is very difficult, and often have to pay several times more than energy. Therefore, the initial dealings with the guests, welcoming smile is a very necessary, it can quickly harmonize the relationship with the guests and save the working time.
2. Smiling service can facilitate the work of service and improve the efficiency
Smiling to the guests have a proactive role in induction, guests will always be subject to the emotional impact of the attitude of service personnel. Exchanges in the service, smiling faces as a result, service staff very natural to use a moderate tone and the tone of politeness, which guests can not only lead to good heart, and sometimes guests can stabilize the mood of anxiety haste. Voice is not language, may be language, tone, speed of change can imply that the service is good or bad attitude. Smile can be modified in inadvertently imply that these voices, so that guests in the exchanges are easy and enjoyable. Smile is a heart for heart, guests feelings, attitudes, the co-ordination of services is conducive to the smooth progress of work. At the same time, contacts in the service, smiling staff is also easy to bring their enthusiasm, initiative, self-confidence, such as the emotional atmosphere of the good, the atmosphere in the service, his work also to increase efficiency. Smile to facilitate the work of service, but also to the service personnel bring their own sense of accomplishment, a sense of accomplishment that is conducive to their physical and mental health service personnel.
3. Smiling services enable service personnel to get the keypoints of the service work
Service work does not lie in the difficulty of how to meet the needs of guests, but guests do not know what in the end. What guests really want, only if he encountered problems, difficulties met before come to light. The skills of a good service at this time can only be fully demonstrated. In other words, this time to see more of the high and low quality of service. Front-line service personnel from the smiling service and reduce the emotional distance between guests, when the guests have problems, ran into difficult times, it would be natural, it is submitted in a timely manner, which helps service targeted to start at the same time a number of Although seemingly small problems, difficulties and solutions can not be found, a direct impact on quality of service. For example: the course of the guests in the dining, eating all the food not to their taste and would like to tell the catering staff alone to a meal, but food and beverage service may be indifferent to the expression of the idea discourage guests. The guests did not eat well will not only feel stomach, may also have a bad mood, he of the bad very easily, "the dissemination of" more people to be adversely affected enterprises. To do so meticulous, thoughtful and win recognition guests, it should be early detection of problems and services can be said that a smile is a shortcut.
4. Smiling service can bring economic benefits to business center
Service personnel is to act as personal representatives of enterprises, the role of these two depend on each other and contact each other, that is the image of business through service to each individual embodied. If you are able to smile each employee services, guests will not only feel the good work of service personnel, but also the feelings of the sublimation of this specific to the recognition of the corporate image. Conversely, if the expression of individual service personnel indifference, lack of initiative, enthusiasm, guests will not think that the attitude of the waiter, the same will affect the corporate image. With the development of society, people's thinking has changed a lot, guests enjoy the growing awareness of services, business to survive in the competition, and development, we must try to smile to win the services and characteristics of service More guests of all ages. Therefore, smiling service is really significant.